Our Entrepreneurs


Jessica Kim

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Jessica Kim is the Co-Founder & CEO of ianacare on a mission to encourage, empower, and equip family caregivers as they navigate the care at home. Previously, at the age of 19, she started Jessica's Wonders, a baked good company, out of her college dorm room. She raised $1M her senior year (with braces) and grew it to national distribution. She then worked at Kraft Foods in brand management. In 2008, Jessica launched BabbaCo to invest in the future of parenting through subscription activity boxes. BabbaCo was acquired in 2014 by Barefoot Books, where she served as President for two years before becoming an EIR at CRV (Charles River Ventures). She was honored as Crain's Top 40 under 40 and currently serves as Venture Partner at Praxis Labs & the inaugural EIR at Brown University. She graduated from Brown University and has an MBA from Northwestern's Kellogg School of Management. She lives in Boston with her three young children and husband, Peter.

From Jessica Kim and IanaCare

Love is the Alpha & the Omega of Startups

IanaCare is a virtual care team for caregivers of people enduring prolonged illnesses. While caregivers are undeniably the invisible backbone of the healthcare system, they lack adequate structures of support. Our AI-powered care manager, “iana” helps caregivers navigate the complexities of caregiving by providing much needed coordination, on-demand clinical and non-clinical guidance, and community other caregivers.