Headquartered in D.C, Soapbox was founded in 2010 by David Simnick & Daniel Doll. From Soapbox’s humble beginnings in a college kitchen, Dan and David went full-time in 2012 with their launch into regional grocery store chains and have been able to rapidly accelerate the growth of the brand through its authentic principles. The portfolio includes 4 fast-growing brands: Soapbox, Bushwick Kitchen, Fresh Science and Goodnest. The IDB team has significant retail expertise applicable to both physical and digital landscapes, allowing IDB to efficiently scale new brands.
